COSENTINO GROUP STRENGTHENS ITS COMMITMENT TO BRAZIL
September 25, 2012
· Cosentino opens its Centre in Santa Catarina with another two to follow in Fortaleza and Belo Horizonte, making a total of four by the end of 2012
September 2012, UK – The Spanish multinational and world leader in the production and distribution of quartz and other natural stone worktops, Cosentino has opened its fourth Latin American Cosentino Centre in the Brazilian state of Santa Catarina on Thursday 13 September. The new Centre has a total area of 2,200m2 dedicated to exhibition areas, showrooms, auditoriums, offices and material storage.
Eduardo Martínez-Cosentino attended the opening of the new Santa Catarina Centre and announced the opening of two new centres in Brazil. “This new Cosentino Centre adds to the Centre opened a few months ago in Goiania and the large Cosentino Latina sawing and advanced granite processing factory in Vitória. With these three logistical sites, Cosentino will boost its growth in 2012 in Brazil and will lay the foundations for new Cosentino Centres in the coming months, in the states of Belo Horizonte and Fortaleza,” said the Chief Sales Director of the Cosentino Group and CEO of Cosentino North America.
The company will end 2012 with six operational Cosentino Centres in Latin America, five in Brazil (Vitoria, Goiania, Santa Catarina, Belo Horizonte, Fortaleza) and one in Mexico (Mexico City).
The Cosentino Centre is an integrated service centre; a new concept that brings together the function of a workshop display area, a showroom, and an exhibition area for professionals; architects, interior decorators, interior designers, stone masons or kitchen and bathroom vendors.
During the next three years, the Cosentino Group plans to open 28 new Centres, to reach a figure of 90, following the expansion in the U.S. and focusing on Brazil as the fourth pillar of growth and diversification. In 2011, Latin America achieved the highest growth in sales with a 48% increase over the previous year.
2012 sees Cosentino celebrate 10 years of presence in Latin America, commemorating the first decade of the granite factory that Cosentino established in the Brazilian city of Vitória (E.S.). Under the name of Cosentino Latina Vitoria, it currently employs more than 100 workers and has been the origin of one of the most successful subsidiaries of the Spanish multinational. Latina Vitória has granite production that exceeds 1,000 m2, and boasts the most modern technology in natural stone necessary for production, for example, Sensa by Cosentino®; a revolutionary range of anti-stain granites. Currently, this Cosentino Group subsidiary is the leading exporter of granites in Brazil and reached sales figures of more than 25 million euros in 2011 with the U.S. as the main market for the production of this factory