This month Cosentino has its largest presence to date at the 2016 Kitchen & Bath Industry Show, the most important show held in North America for kitchen and baths and one of the industry's main platforms for new products.
The show, held annually at the Las Vegas Convention Center, will attract 662 exhibitors from January 19th to January 21st. This year's show began with the prestigious appointment of Francisco Martinez-Cosentino, Cosentino Group President, into the NKBA Hall of Fame. This is the first time, since its creation in 1989, a Spaniard has been initiated. It should be remembered that at the 2014 event Martinez-Cosentino also had the honor to be the first to give the KBIS Annual State of the Industry address in Spanish.
The NKBA Hall of Fame seeks to honor people who have made a significant contribution to the growth and professionalism of the Association, as well as the kitchen and bath industry in general. The candidates are nominated and selected by a committee of well-respected professionals, with a maximum of one to two people chosen each year.
On the show floor, Cosentino will feature striking new products marketed under its Dekton® and Silestone® brand names. These new products are expected to set the trend for the future kitchen and bath sector.
KBIS 2016 follows last week's annual "Cosentino 100" event where the Almeria-based company brings together its North American blue-chip clients and associates. This year the convention ran from January 10th to January 14th in Los Cabos, Mexico and saw the largest ever group gathering numbering 340 people in attendance, representing over 120 manufactures (16 of which are directly linked to production machinery). Also present were representatives from the American Society of Interior Designers (ASID), the National Association of the Remodeling Industry (NARI), the NKBA, a number of prestigious designers and architecture firms and kitchen and bath suppliers from the region.
Given the large number of people attending, this year's "Cosentino 100" served as an important forum for debate on the challenges facing the industry and provided a platform to promote Cosentino's main sbusiness strategies and new developments for 2016. With the slogan, "Elevate," the company has underlined the need to consolidate an efficient, integrated system for its various market niches and business opportunities. Special emphasis was also placed on raising accident prevention, health and safety standards in the stone industry.
As Francisco Martínez-Cosentino said in his opening speech, “We should aspire to and have the determination to raise the standards in the areas we all operate in, on all levels. On our part, this year we will continue to innovate and apply the very latest technology in our sector, increasing the number of facilities and employees, as well as work toward the objective of ensuring excellence in training, education, safety and the attention and service given to all clients.”
Last year ended with the opening of 10 new North American Cosentino Centers, making a total of 37 in the region and employing 1,000 people. By the close of 2016, the company is expected to reach 1,200 employees in the United States and Canada with 41 Cosentino Centers, four Cosentino Cities, three hubs, and one logistics operator across the continent.
Cosentino's latest commitment to the region can be seen in Canada which has quickly become an important market for the company. 2015 saw the opening of new centers in Calgary, Vancouver and Montreal, as well as the acquisition of Maple Terrazo, a Toronto-based distributor. This market penetration will be reinforced this year with a wide range of actions including the company's participation at various trade fairs such as the forthcoming Interior Design Show in Toronto beginning on Thursday January 21st and the opening of a Cosentino City in Montreal.
As Martínez-Cosentino said at the event to mark his inclusion in the NKBA Hall of Fame, “If we look back, we can say in all honesty that we have achieved the American dream. Although there is still a long way to go, with major challenges in the future, this recognition is the culmination of a magnificent adventure which began in 1998. We will continue demonstrating entrepreneurship, a commitment to innovation, an international export-focused vision and the know-how to be able to adapt to the demands of professionals and consumers around the world, fostering growth and prosperity for our organization”.