COSENTINO EXPANDS SILESTONE AND ECO BY COSENTINO OFFERINGS AND PREVIEWED PRODUCTS IN DEVELOPMENT AT KBIS 2013
News, Top Products
April 22, 2013
Cosentino (www.cosentinonorthamerica.com) the family-owned world leader in quartz, natural stone, and recycled surfaces, announced an exciting line up of new products and activities for KBIS 2013 in New Orleans.
Expanding its natural quartz brand, Cosentino showcased Silestone Suede finish, an exceptional matte finish with a distinctive design aesthetic that sets it apart from the traditional high-gloss appearance of many natural stone surfaces. The elegant texture is smooth to the touch, giving the surface a softer appearance with little reflection. Further developing the popular ECO™ by Cosentino line of recycled surfacing, Cosentino introduced four new colors to its stylish and eco-friendly palette. The final colors were chosen by architects, designers and consumers via social media voting, underscoring Cosentino’s commitment to its customers and continual innovation.
Cosentino also used KBIS to preview its latest R+D efforts on two upcoming lines of exotic Silestone hues called Nebula Code and Oceana set to launch later this year. Inspired by the look of natural stone with dramatic movement and veining Silestone sought input from architects and designers on potential hues derived from earthy tones of black, brown and white.
In addition, Cosentino previewed the highly anticipated new ultra-compact surface, Dekton by Cosentino, at KBIS for the first time in North America. The launch of Dekton represents an investment of $172 million, 22,000 hours of RD&I, and the construction of an entirely new state-of-the-art factory at Cosentino’s headquarters in Spain. The revolutionary new product, which can be used for both indoor and outdoor architectural applications, is UV-resistant, and comes in large format, extremely thin slabs and will officially launch in North America later this year.
“Cosentino was excited to have such a diverse offering to showcase at the most important industry event of the year,” said Lorenzo Marquez, VP of Marketing for Cosentino North America. “We revealed more information about Dekton, a major undertaking for the company, and showcased the continual innovation of our existing leading brands.”