Silestone Trendspotters Take On New Challenge
June 3, 2014
NEW YORK, NY (MAY, 2014) – Silestone (www.silestoneusa.com), a world leader in natural quartz surfacing, continues its popular Trendspotters program for a third year, adding a dynamic new component to the program — Silestone color design. The 2014 program kicked off during a special event at the Kips Bay Decorator Showhouse in New York City, where Silestone was featured in the beautiful kitchen.
The five Trendspotters — a mix of renowned and influential designers from across the country — each represent a critical design destination and will continually share their design inspiration and trends using the hashtag #SilestoneTrends via social media and through the program’s dedicated website, SilestoneTrends.com. In addition, this year’s program will leverage the Trendspotters design expertise and regional market insight to develop the next color series for the popular Silestone natural quartz line, which will be unveiled at KBIS 2015, the Kitchen and Bath industry’s largest trade show that will take place in Las Vegas.
“We are excited to continue with the Silestone Trendspotter program and add another layer to the program this year,” said Lorenzo Marquez, VP of Marketing for Cosentino North America. “As a leader in the kitchen and bath industry, it’s critical that we continually tap creative talent from across the nation to help inspire our newest color series for Silestone. We’re looking forward to working together with the Trendspotters to develop a truly interesting offering that will resonate across the nation.”
This year’s Silestone Trendspotters represent program veterans and new additions, each with distinct and compelling design aesthetics from five important U.S. markets: New York City, Chicago, Sacramento, Austin, Atlanta.
- Courtney Cachet is a celebrity designer and TV personality, based in the greater New York City area. Widely regarded as an international style influencer, she has logged over 1,000 TV appearances and is known for her designs including home décor accessories, paper goods and furniture. Courtney has made a career out of helping people realize their fullest potential – relying on her global travel and love of color and textures for inspiration. Courtney has been featured in Us Weekly, Vogue Italia, People, The Wall Street Journal, Woman’s Day, Better Homes & Gardens, Crain’s Business, The Rachel Zoe Report and numerous blogs.
- Julia Buckingham Edelmann is the founder of the full-service interior design firm Buckingham Interiors + Design, which creates timeless and award-winning interiors. Her beautifully curated retail showroom is a mélange of furniture, a rotating collection of fine art, lighting, unique artifacts and accessories. Julia is the Chicago blogger for Material Girls and a 1stDibs dealer. A former antiques dealer, Julia creates interiors by integrating antiques and modern furnishings using her trademarked Modernique® design aesthetic. Julia’s work has been featured in House Beautiful, The New York Times, Chicago Tribune, Better Homes & Gardens, HGTV.com, Luxe Interiors + Design, Traditional Home, Lonny, and Rue Magazine.
- Kerrie Kelly is an award-winning interior designer and author who founded Sacramento-based Kerrie Kelly Design Lab in 1995. She has authored two books: Home Décor: A Sunset Design Guide, and My Interior Design Kit. In addition to being a certified interior designer, she’s also earned an MBA and is a Certified Aging in Place Specialist (CAPS) and shares her design inspiration on her blog, Everyone Deserves Great Design. Kerrie’s work has been featured on several HGTV shows, including Room Crashers, Bath Crashers and House Crashers, Dwell, Elle Décor, Redbook and Colorado Homes & Lifestyle, Sacramento Magazine and numerous blogs.
- Kim Lewis is best known as the Lead Designer behind ABC’s “Extreme Makeover: Home Edition” and founder of Kim Lewis Designs in Los Angeles and Austin, TX. In six years with the television show, Kim designed over 120 homes in 43 states. Her work has been featured on networks ABC, HGTV, TLC, National Geographic, Spike TV and FYI. Other publications include People, InStyle, TyPennington.com, BScene Magazine, Forbes.com, The Design Network, and more. Clients include celebrities, Jewel and Tiffani Amber Thiessen. Kim is a motivational public speaker, and has worked in Ghana, West Africa to build a therapeutic art center for children.
- Mark Williams of Mark Williams Design Associates specializes in both Architectural Design and Interior Design. With a degree in Architecture from Georgia Tech and extended study in Paris, Mark approaches design from an artistic and a technical viewpoint. Since 1998, Mark has developed a reputation for creating balanced, beautiful spaces by considering the architectural and interior design as a single process. With luxury single-family, residential design and large multi-family projects nationwide, his firm has a diverse work portfolio and was honored by the Georgia Chapter of ASID. The firm’s work can be frequently seen in in both regional and national publications.
Following the kickoff event at the Kips Bay Decorator Showhouse, the Trendspotters will join Cosentino’s head of product development, Valentin Tijeras Garcia, for a creative design session in New York City. This summer, the Trendspotters will travel to Cosentino’s global headquarters in Almeria, Spain to test their initial colors. The final hues will be tested in the marketplace and sent into production in time for the unveiling at KBIS. The entire program will be documented on Silestonetrends.com and through each participants social media platforms, all using the hashtag #silestonetrends.
The inaugural Silestone Trendspotters program was launched in 2012 at the Kitchen and Bath Industry show in Chicago, with four leading designers, who were sent to scour the show and report back in their local market. The program continued in 2013 with three designers, who attended Dwell on Design to spot their favorite finds and also report their insights locally. To find out more about the program and the Silestone Trendspotters visit Silestonetrends.com.