Silestone White Zeus Extreme Wins Fan Favorite Vote
November 25, 2015
Silestone® White Zeus Extreme was voted the most popular color this year. This result was the outcome of an online survey conducted by Cosentino at the start of the year via its 25.silestone.com website, as part of the various initiatives the company has organized in 2015 to mark Silestone’s 25th anniversary.
The survey received over 1,000 votes from 40 countries around the world. In order of votes, the second favorite color was Green Fun. Blue Ugarit, Rosso Monza and Orange Cool came third, fourth and fifth respectively. Additionally, Acqua Fraccaroli, presented in September as Silestone’s 25th anniversary color, came in eighth among the 60 colors that currently make up the Silestone catalog.
For Santiago Alfonso, Marketing and Communications Director Cosentino Group, “This survey has been very interesting both because of the many votes and the diversity of participating countries, and because it shows a clear trend towards solid, eye-catching colors. It thus consolidates a taste for using design and color for interiors, especially in kitchens, something that Silestone has contributed significantly to over these 25 years.”
International votes were mainly from Spain, Argentina, South Africa, the USA, Brazil and the UK, among others. But there were also votes from places as diverse as Taiwan, Saudi Arabia, Sweden and Japan.
Participants who voted for their favorite color were able to download the digital book “25 Years of Iconic Spanish Cuisine”; a publication that brings together the work of 25 prestigious Spanish chefs who each gave a recipe that has been iconic of their careers. The first 50 people who participated in the survey and downloaded the book also received a hard copy.