Dekton By Cosentino Announces Sponsorship of 2018 Miami Open
March 20, 2018
The global leader in the production and distribution of innovative surfaces for the world of architecture and design, the Cosentino Group is honoured to announce its sponsorship of the prestigious 2018 Miami Open with its ultra-compact surface, Dekton. The sponsorship emphasises Cosentino USA’s presence in the community following the brand’s recent relocation of their headquarters to the greater Miami area.
Massimo Ballucchi, Marketing Director of Cosentino North America said, “We have found Miami very welcoming since our relocation last year, and we’re excited to participate in such a vibrant and prestigious event that celebrates everything the city has to offer”.
The latest collections from Dekton will be on show throughout the event, including the highly acclaimed Dekton Industrial Collection as well as new additions to the surface’s Natural range. Dekton by Cosentino will appear alongside a number of prominent brands such as Ocean Drive Magazine, IMG Academy and Moet & Chandon Champagne, all of which are part of the thriving sponsorship programme.
The partnership between Dekton and the Miami Open celebrates the Spanish brand’s new presence in the South Florida community as well as echoing its longstanding passion for the sport. Tennis star Rafael Nadal has been a key brand ambassador for Dekton since 2014. The Rafa Nadal Academy by Movistar, a world-class training facility sponsored by Cosentino located in Nadal’s hometown of Manacor, Spain, features more than 430,000 square feet of the ultra-durable architectural surface throughout its design.
Strengthening the brand’s presence in the growing Miami design community, the group will also open the new Cosentino City Miami in May, which will be located in the heart of the design district. The new showroom will serve as one out of four outlets located in North America.